Jordan Johnson has always had a love for the game of basketball. After finishing up his collegiate career at UW-Oshkosh he began training youth players.
“When working with these athletes, I found that the most inconsistency in their shooting was that their shooting spacing was poor. So I'd tape their video sessions, I'd go home, I'd look at their elbow, I'd look at their shoulder, I'd look at their hands and really break down where the struggle was and basically was where that ball was coming off their finger tips was that their hands weren't stable enough and their fingertips were inconsistent,” Johnson explained.
Johnson's thought of an invention to help his players learn good mechanics. He began testing it on his pupils.
“I bought a piece of elastic from a dime store, got some glue and just glued some elastic that basically would create finger holes and I took that band into the kids that I was training and had them wear it.”
The kids saw the results and soon everyone wanted a ProShot band of their own, so Johnson worked on evolving his product. He patented the idea and started doing his research. His invention evolved from elastic and glue to a neoprene band with professional sewing.
“When you really break it down and when you're trying to develop a shot or trying to develop good sense of ball-handling skills, it really begins with your fingertips. The spacing of those fingertips is really what the band created. You don't have to worry as a player anymore where your hands are, because the band just keeps them in that place for you,” Johnson said.
While these bands are ideal for young kids just starting to learn the game, all ages can benefit from ProShot. No matter what level, fundamentals are always key.
“We talk about starting at the age of four or five learning how to dribble the basketball, learning how to do your first layup, that's really what these bands are marketed towards. Then you talk about a 7th or 8th grader, or varsity player who's struggling with confidence - well maybe it’s just feeling something different, maybe it’s about the consistency of getting the shot to come off the right way.”
Basketball's all muscle memory and Johnson’s band is created to help players establish proper placement. For more information, visit Johnson’s website at: GoProShot.com
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