“I had no idea then the historic importance of that first game,” said Bob Schulze, recalling his first-hand experience at Super Bowl I. “It was just another game at the end of the season against an AFL team.”
Sometimes all we need for a trip down memory lane is a set of wheels.
“I didn’t save anything,” he said. “No credentials, no nothing.”
A ’67 Corvette–complete with every dent and ding along the way–belonged to one of the game’s all-time greats.
Where others see a road trip or dollar signs, others see uprights.
“The funny part about the coliseum holds about 90-some thousand people,” he said. “60,000 were there, so it was only like two-thirds full.”
People said the tickets were too expensive. $12 for a Super Bowl ticket.”
Covering the game for CBS was his ticket inside one of the most cherished moments in Packers history.
And though the press badges have long since gone, his admiration for the game and its stars will always stick with him.
“As great as Bart Starr was and is, the way he acted and behaved in public and private was first class.”
And in the end, that is what is behind the wheel of all good memories.
The classic car is on display at the Automobile Gallery in Green Bay for the public to check out.