Eight Years and $50 Million Later, Hotel Northland Officially Opens

Local News

It’s been an undertaking years in the making, Hotel Northland is officially open for business.

After being closed for decades, the historic building is getting a second chance to bring visitors and money to downtown Green Bay.

Eight years and $50 million later, the hotel’s facelift is complete and visitors are happy with the end result.

The opening was a walk down memory lane for many.

“My dad had started working here back in the 50s and then he left in the early 80s when it became a senior housing,” says Clearance Scherer, a visitor from Door County. “But he was head of maintenance and they had him doing just about anything.”

And others just wanted in on the action.

“I wanted to stay here probably soon because I wanted to check it out and it just worked out coming here for tonight,” says visitor Steven Robbins from Brown County.

The 160-room hotel equipped with dining options kept much of its 1920s grandeur and glamour but updated and upgraded many of its features.

But the floors, chandeliers, and woodwork remain from 1924.

“I think it’s great that they did that,” says Scherer. “There’s too many places that they tear down and we lose our history.”

Space is already filling up.

“Lots of guests will be here over the weekend in the next week,” says Hotel Northland’s general manager John Williams. “The Marriott reservation system is incredibly powerful, so once it was finally turned on the booking started to flow into the system, so we’re really excited.”

And for the folks who say the city doesn’t need another hotel, maybe Hotel northland can change their minds.

“Green Bay needs a lot of hotels because they can’t really have big events or a lot of big events because they don’t have the hotels,” says Robbins. “And the other side of it is that this is more than just a hotel. It’s also it’s historic.”

The hotel’s Walnut Room was filled to capacity Thursday night, but they say there are still reservations open for this weekend.
 

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